SELECTIVE RETAILING Remarkable performance by Sephora; DFS still held back by prevailing international conditions
Sephora
Revenue €18,262m +6% vs 2023(1)
Profit from recurring operations €1,385m +0% vs 2023
Operating margin 7.6%
(1) With comparable structure and constant exchange rates.
Sephora
The Selective Retailing business group posted organic revenue growth of 6% in 2024. Profit from recurring operations remained stable.
Sephora delivered a remarkable performance, with double-digit growth in both revenue and profit. Reaffirming its position as the world’s leading fragrance and cosmetics retailer, the Maison continued to gain market share. Its retail network continued to grow, most notably in the United Kingdom and the United States, in particular through a collaboration with Kohl’s. DFS, which saw business activity remain below its 2019 pre-Covid level, was hard hit in particular by exchange rate fluctuations. Le Bon Marché continued to develop, achieving record levels of revenue, driven by the department store’s differentiation strategy, with its continuously renewed selection of products and services and unique slate of events.